Privacy Policy

Last updated: January 7, 2026

This Privacy Policy explains how Trendler Inc DBA Custom Game Room Products (“Company,” “we,” “us,” or “our”) collects, uses, discloses, and protects personal information when you visit or interact with customgameroomproducts.com (the “Site”).

We are committed to transparency, data security, and compliance with applicable privacy laws, including the General Data Protection Regulation (“GDPR”).

1. Who We Are (Data Controller)

For the purposes of the GDPR and other applicable data protection laws, the Data Controller is:

Trendler Inc DBA Custom Game Room Products
4540 W 51st St
Chicago, IL 60632
United States

Phone: (773) 284-6600
Email: sgfesser@trendler.com

If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us using the information above.

2. Information We Collect

We collect personal information in the following ways:

A. Information You Provide Directly

When you contact us or interact with the Site, you may voluntarily provide:

Full name
Email address
Phone number
Company name and job title
Inquiry or message content
Preferences or product interests

In the future, we may also collect:

Uploaded files (such as logos, artwork, or specifications)
Order and billing details if eCommerce functionality is enabled

B. Information Collected Automatically

When you visit the Site, we may automatically collect:

IP address
Device type, operating system, and browser type
Pages viewed, time spent, referring URLs, and click behavior
Approximate geographic location
Cookie and tracking data

C. Information from Third Parties

We may receive information from analytics, advertising, or CRM platforms that help us understand how users interact with the Site or our marketing.

3. How We Use Your Information

We use personal information to:

Respond to inquiries and contact requests
Provide catalogs, product details, and service information
Improve website performance, usability, and content
Send transactional or service-related communications
Measure website traffic and marketing effectiveness
Support future marketing and remarketing campaigns
Maintain security and prevent fraud or misuse
Comply with legal and regulatory obligations

4. Legal Bases for Processing (GDPR)

If you are located in the EEA, UK, or similar jurisdictions, we process personal data under the following lawful bases:

Consent – for cookies, analytics, and marketing where required
Contractual necessity – to respond to requests or provide services
Legitimate interests – to operate, improve, and secure our business
Legal obligation – to comply with applicable laws

You may withdraw consent at any time.

5. Cookies and Tracking Technologies

We use cookies and similar technologies to operate and analyze the Site.

Types of Cookies We Use:

Strictly Necessary Cookies – essential for website functionality
Functional Cookies – remember preferences and settings
Analytics Cookies – Google Analytics 4 (GA4)
Advertising Cookies – Meta/Facebook Pixel

A cookie consent banner is used to manage your preferences for non-essential cookies.

You can also control cookies through your browser settings.

6. Marketing Communications

We may send communications related to your inquiry or requested resources.

Marketing emails will only be sent in compliance with applicable laws. You may opt out at any time by:

Clicking the unsubscribe link in emails (when applicable)
Contacting us at sgfesser@trendler.com

7. Sharing and Disclosure of Information

We do not sell personal information.

We may share information with trusted service providers, including:

Website hosting and infrastructure providers
Form and contact tools (WPForms, Elementor)
Email marketing platforms (Mailchimp)
Customer relationship management systems (Salesforce)
Analytics and advertising platforms (Google Analytics 4, Meta/Facebook)

These providers process data only on our behalf and under contractual obligations.

We may also disclose information if required by law or to protect our rights, users, or business.

8. International Data Transfers

Your information may be processed in the United States or other countries where we or our service providers operate, including Canada and Mexico.

Where required, appropriate safeguards are used to protect personal data transferred internationally.

9. Data Retention

We retain personal information only as long as necessary for the purposes described in this policy, including:

Inquiry and contact records: typically 12–36 months
Analytics data: per platform retention settings
Marketing data: until you opt out or request deletion

10. Data Security

We implement reasonable administrative, technical, and organizational measures to protect personal information. However, no system is completely secure, and we cannot guarantee absolute security.

11. Your Privacy Rights (GDPR and Similar Laws)

Depending on your location, you may have the right to:

Access your personal information
Correct inaccurate or incomplete data
Request deletion of your data
Restrict or object to processing
Request data portability
Withdraw consent at any time

To exercise your rights, contact sgfesser@trendler.com. We may verify your identity before fulfilling requests.

You also have the right to lodge a complaint with your local data protection authority.

12. U.S. State Privacy Rights

Residents of certain U.S. states may have additional privacy rights under state law. Requests related to access, deletion, or opt-out rights may be submitted to sgfesser@trendler.com.

We do not sell personal information.

13. Children’s Privacy

The Site is not intended for children under 13 years of age. We do not knowingly collect personal information from children.

14. Third-Party Links

The Site may contain links to third-party websites. We are not responsible for the privacy practices of those sites.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised “Last updated” date.

Data Processing Addendum (DPA)

Last updated: January 7, 2026

This Data Processing Addendum (“DPA”) forms part of any agreement, whether written or electronic, between Trendler Inc DBA Custom Game Room Products (“Company,” “we,” “us”) and any customer, client, or business partner (“Client”) where personal data is processed.

This DPA is designed to ensure compliance with the General Data Protection Regulation (“GDPR”) and other applicable data protection laws.

1. Definitions

For purposes of this DPA:

“Personal Data” means any information relating to an identified or identifiable natural person.
“Processing” means any operation performed on Personal Data, including collection, storage, use, disclosure, or deletion.
“Controller” means the entity that determines the purposes and means of processing Personal Data.
“Processor” means the entity that processes Personal Data on behalf of a Controller.
“Sub-processor” means any third party engaged by a Processor to process Personal Data.
“Applicable Data Protection Laws” means GDPR and any similar laws applicable to the processing of Personal Data.

2. Scope and Roles of the Parties

Depending on the relationship:

The Client may act as the Controller, and
Trendler Inc DBA Custom Game Room Products acts as the Processor,

Trendler Inc DBA Custom Game Room Products acts as the Controller when collecting and processing data for its own business purposes.

This DPA applies in either case to the extent Personal Data is processed.

3. Subject Matter and Duration of Processing

Subject matter: Processing of Personal Data in connection with website services, lead generation, marketing, analytics, CRM management, and future eCommerce services.
Duration: Processing will continue for the term of the underlying agreement and any legally required retention period thereafter.

4. Nature and Purpose of Processing

Personal Data may be processed for:

Website operation and performance
Lead capture and customer communications
CRM management
Marketing and advertising analytics
Email communications
Customer support and relationship management
Compliance and security purposes

5. Categories of Personal Data

Depending on the service, Personal Data may include:

Names
Email addresses
Phone numbers
Company names
Job titles
IP addresses
Device and browser data
Marketing interaction data
Uploaded files or materials (if enabled)

6. Categories of Data Subjects

Data subjects may include:

Website visitors
Business contacts
Prospective customers
Clients and client representatives
Marketing leads

7. Processor Obligations

When acting as a Processor, the Company agrees to:

Process Personal Data only on documented instructions from the Client.
Ensure personnel authorized to process Personal Data are bound by confidentiality.
Implement appropriate technical and organizational security measures.
Not use Personal Data for purposes outside the scope of the agreement.
Assist the Client in responding to data subject rights requests when applicable.
Notify the Client without undue delay of any confirmed personal data breach.

8. Sub-processors

The Client authorizes the use of Sub-processors necessary to provide services, including but not limited to:

Website hosting providers
Email marketing platforms (e.g., Mailchimp)
CRM systems (e.g., Salesforce)
Analytics platforms (e.g., Google Analytics 4)
Advertising platforms (e.g., Meta/Facebook)

Sub-processors are engaged under written agreements with data protection obligations consistent with this DPA.

9. International Data Transfers

Personal Data may be transferred to and processed in countries outside the EEA, including the United States, Canada, and Mexico.

Where required, appropriate safeguards such as Standard Contractual Clauses or equivalent mechanisms are used to protect Personal Data.

10. Security Measures

The Company maintains reasonable administrative, technical, and organizational safeguards, including:

Access controls and authentication
Secure hosting environments
Data minimization practices
Monitoring for unauthorized access

11. Data Subject Rights Assistance

The Company will assist the Client, where applicable, in fulfilling obligations related to:

Access requests
Correction requests
Deletion requests
Objection or restriction of processing
Data portability requests

12. Return or Deletion of Data

Upon termination of services, the Company will, at the Client’s request and where legally permissible:

Delete Personal Data, or
Return Personal Data in a reasonable format

Retention may continue where required by law or for legitimate business purposes.

13. Audits and Compliance

Upon reasonable written request, the Company will provide information necessary to demonstrate compliance with this DPA, subject to confidentiality and security considerations.

14. Liability

Each party’s liability under this DPA is subject to the limitations of liability set forth in the underlying agreement, unless otherwise required by Applicable Data Protection Laws.

15. Governing Law

This DPA is governed by the laws of the State of Illinois, United States, without regard to conflict of law principles.

16. Contact Information

For questions regarding this DPA or data protection practices, contact:

Trendler Inc DBA Custom Game Room Products
4540 W 51st St
Chicago, IL 60632
Phone: (773) 284-6600
Email: sgfesser@trendler.com